Having your own website gives you a ton of advantages. But a lot of ecommerce sites still suffer from bad to non-existent traffic. If that includes you, here are top three website mistakes that could be responsible for cutting off your traffic:
DIY website
The Huffington Post says having a site adds to your credibility. But that’s hardly going to work if your site doesn’t look professionally done. In fact, poorly-made site can cause more harm than help since it turns potential customers away before you even have a chance to make a good first impression. So instead of a DIY approach, look for ecommerce development companies in Chattanooga and reach out for much needed assistance.
Bad design
Some entrepreneurs putting up their site for the first time want to put everything on their site. That’s not possible. If you have too many things on your site, that could make for a confusing layout or content structure. So organize your content. Throw out the clutter and put in only what matters.
Missing details
Your contact information is one of the most important parts of your site. So put it where it’s easy for customers to find them. Be careful to choose the right color or background to make sure the information stands out. If it gets buried in the woodwork, then it won’t do you and your business much good. Customers want speed and convenience. If they have to spend too much time looking for your contact details, they could end up going elsewhere. Good website designers can fix this to ensure the important information on your site is displayed to its best advantage.
So if you’re putting up an ecommerce site for the first time, you’ll be off to a good start as long as you steer clear of these top three mistakes.