Many people believe that all it takes to enjoy their brand new television to the fullest is to take it out of the box, plug it in, and turn it on. Unfortunately, many televisions come out of the box without displaying the best possible image quality they are capable of. This is because of the fact that manufacturers purposefully increase settings such as the brightness and contrast to very high levels in order to allow the picture on the screen to show up against the glare from fluorescent lights in the store that it was bought in. Due to this adjustment, when the television is moved to a more private setting, such as a living room, the image is not perfect for that environment.
ISF, or Imaging Science Foundation, is an organization founded in the early nineties in order to provide both large companies and individuals with the ability to get the most out of their television screens. Their primary service in this regard is ISF Calibration, during which a trained calibration technician will come to your house and work with the set-up that the television is capable of, including the light levels of the room, in order to maximize the picture quality for the owner’s enjoyment.
The technician does his work by using tools that measure and adjust several factors that can affect the video quality. They will adjust each individual video level through a series of tests, some by using a test pattern DVD, while others prefer an external signal generating device. The result is a dramatic change in picture quality that may, at first glance, appear to be somewhat muted, but is actually the proper way for the film to be seen in the movie theater. Once someone has become accustomed to a television that has been adjusted through proper ISF Calibration, the lower quality of a system that has not been properly calibrated will become noticeable.
Overall, despite the fact that television will work well enough without the calibration, ISF Calibration is recommended for maximum enjoyment of your movies and shows. And who doesn’t want to get the best possible experience out of their television?
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