Commercial printing is a $90 billion industry in the U.S. and is likely to remain a key business in the years ahead. Despite thirty years predictions of the imminent demise of print thanks to computers, printed media remains one of the most effective means of mass communication per unit cost available to businesses and other commercial customers. As technology continues to improve and finished production shifts increasingly from offset printing and lithographic plate to full digital output, costs are set to fall further in the next ten years.
The dedicated full-service print shop in NYC NY or in any large enough community able to support such a business is equipped to handle production of a very wide range of projects. These would include the printing of business cards, mailing labels and memo pads, and large-scale output up to 24×36 inch posters in quantity, banners, floor display media and large-format transparencies. Print shops also support the quick printing of forms, documents, flyers and booklets. They also include in the service such post-production activities as collating, binding, packaging and mailing. These particular services are especially important to direct mail advertising campaigns involving material printed and shipped in bulk. Business offices depend upon print shops to produce all their forms and manuals as well as free-distribution flyers and display art.
While office supply chain retailers and copier services can perform “large” print jobs, their capabilities are quite limited compared to the full-service print shop. They do not possess the same range of equipment such as large format digital or four-color offset printers and their machinery is suited only for production on paper. These type service department operations won’t offer the same range of post-production service either. The difference in capability is the same as the difference between the food selection of a convenience store compared to that of a large supermarket. Also, artists marketing poster designs and able to support large production runs require the services of an established print shop in NYC NY which is equipped for serious print output and finishing.
Printing Express, located in Queens, offers the latest high-quality production technology to customers for any size printing job. Fast turnaround times and custom orders are hallmarks of the service, and streamlined online ordering and order-tracking are now available. They will also work within the client’s budget to ensure the most economical solution for print production. Contact them today.
